sacramento buyer’s agents
On Easter Sunday, I was thinking how buyers searching for a home is like an Easter egg hunt. Home buyers today are having a tough time finding a house due to limited inventory. Kids also struggle trying to find Easter eggs. My family hides eggs so well that they must expend serious effort to find them. This photo is of my great niece and nephew, Alexa and Jordan. You can see in the bird cage hanging in the tree there are a few easter eggs hidden inside. They are getting ready to hunt!
Buyers are often looking for homes on Zillow or driving around looking at for sale signs. There are many ways to look for homes for sale, such as the MLS. Experienced Realtors may have a few off-market properties that with careful searching they can uncover. This is why I say buyers searching for a home is like an easter egg hunt. The homes are sometimes hidden out there so you just have to look much deeper than just Zillow or Craig’s list.
Wondering about Sacramento full-service Realtors vs self-help real estate? Listen to this, I had been running hard all week and decided to quickly dash into the Ulta Store near one of my favorite pocket of homes in Elk Grove to buy makeup. Dashed in, grabbed my mesh bag, and headed for the face makeup.
Too many choices at the Clinique counter. There are so many types: sheer coverage, full coverage, matt, bronzers, different skin types, Yikes! So, of course, I take samples and brush them onto my hands like a real pro, NOT! My hands are now covered with 5 different kinds colors of face makeup. I wipe it all off. As I was about to start on the other hand with samples, I decided ok, this is crazy. I don’t have time for this, why did I even come into this store?
When thinking about highest and best offers in real estate sales, people might often think that means the highest offer in monetary terms. This, however is not always true, as the best offer may not be the highest monetary offer at all. There can be many considerations when a seller is choosing to accept an offer.
A sure-fire way to upset a seller is for a buyer to ask for a laundry list of items they want the seller to repair, such as writing an offer that requires a pest clearance on a property, meaning the repair to the wood damage and/or water damage, or other pest control issues. This definitely would make a seller think twice about this being the highest and best offer.
Big surprise yesterday when we received 5 top awards from Homelight for 2018. Pictured here is Amy McMullan with Elizabeth Weintraub, and we sure miss Amy (who has since moved to Los Angeles). Homelight is a website company that refers sellers and buyers to agents in Sacramento, and they work only with top producers.
All agents are not the same. Clients are wising up to the fact that 90% of agents sell only 2 or 3 homes a year. Not us, of course.
Further, in the digital age, many websites compete for eyeballs on the internet, and those with the best SEO are winning. The Elizabeth Weintraub Team prefers to align ourselves with winners, so we stick with the companies our clients like. However, we were not expecting to win 5 top awards from Homelight. One is plenty, actually.
The changing world of Sacramento real estate for buyers tends to baffle many buyers. That’s because many buyers do not understand the real estate business. They think they do but they do not know how agents operate. On top of that, many agents work differently. Some might work on a salary under supervision. Others are like the Wild, Wild West, and might not even be a Realtor nor subscribe to the Code of Ethics. We enjoy basic real estate practices, but not every agent is trained, either. Further, some buyers think they can work with every buyer’s agent out there, and others don’t want to work with any buyer’s agent because they think the listing agent will represent them, nope, wrong. Many listing agents refuse dual agency.
My phone was fairly active yesterday fielding calls from buyers. Because of the changing world of Sacramento Real Estate for buyers, I make sure we are all on the same page. When a buyer calls and asks us to show them the home, I make it very clear that they cannot hire another agent. If they plan to hire an agent to write the offer, then they need to ask that agent to show them the home. If that agent can’t do it, they need to ask that agent to find them an associate to show the listing.
I sometimes get the guys who ask me if the seller will, say, take an offer with a 30% discount. I just stare at my phone. As though I can’t believe those words are coming from the other side of our connection. I repeat the list price. Over and over until they stop asking me to guess what the seller will take. Because I don’t know and, if I did, I wouldn’t say anyway. Just stop asking that question, please. Especially when the home has been listed less than one day, for crying out loud.
Long gone are the days in the changing world of Sacramento real estate for buyers that a listing agent shows the home. In fact, in most instances, the listing agent is not the open house agent. The open house host is typically a buyer’s agent, ready, willing and able to represent the buyer and write an offer. Buyer’s agents hold open houses to find buyers in the following manner: 1) to buy that property or 2) to buy another property. Our first choice is that the buyer purchase the home that is open, of course.
Buyer’s agents work with buyers. Listing agents work with sellers. Every so often you will find an agent who swings both ways and tries to wear two hats, but more and more agents are specializing. In 10 years or so from now, I doubt you’ll find many agents left in the business who represent both parties. The main reason to work with both buyers and sellers is because agents don’t have enough of either type to work with. They need to make more money, so they try working both sides of the street. But when an agent specializes, that agent tends to become highly efficient and successful.
I tell buyers straight up if one of our agents shows them the home, that particular agent will represent them. That means the showing agent will be the buyer’s own agent. If they don’t want that kind of relationship — and it is an option — then they need to find an agent. Because agents don’t show property without compensation. Agents show homes because they plan to represent the buyer. Since some of us work strictly with sellers, buyers need to find an agent. It can be an agent from the Elizabeth Weintraub Team or it can be an agent at another company. But find their own agent they must.