Home Selling Tips
Is meeting a real estate appraiser at the property important for a listing agent? This Sacramento Realtor thinks so. Yesterday, I had a call from an appraiser. He was requesting access to a pending East Sacramento listing of the Weintraub & Wallace team at RE/MAX Gold. We met yesterday at 11:00 AM.
In fact, after offer acceptance, I had changed the access notes in MLS to appointment only. This ensures the appraiser does not make entry without my attendance. The reason for this is so that I can ensure he has comparable sales to support the sales price. Additionally, it gave me the opportunity to provide a list of upgrades and replacement dates of systems such as heat/air, roof, and sewer.
Weintraub & Wallace took a new East Sacramento listing last week in a very popular area of East Sacramento. We worked tirelessly preparing our pre-launch efforts. Friday evening, it went live in MLS with the first open house scheduled this last Sunday. There were about 70 people through the open house!
There were plenty of buyers through with solid interest looking to make one of many multiple offers on a new East Sacramento listing. Additionally, we had about 20 + agent showing appointments over the last 3 days. Buyers had seen it online, advertised on our Facebook Boost or any one of the other search engines such as Elizabethweintraub.com, Zillow, Trulia, Redfin, Metrolist, REMAX.com and many others.
Never thought I’d see the day that a home’s condition trumps location in Sacramento real estate. It’s been leaning this way for years, ever since the market crash created a falling market from 2006 through mid-way of 2011. That’s when the flippers stepped in and took over the market in a big way. Also, new housing is moving the market again, which was not a competitive factor during the downturn.
Need examples? Just look at building projects like the Mill at Broadway, which is sandwiched between two public housing projects and sits under the intersection of two major freeways. Or, the McKinley Village housing development, built next to railroad tracks where a train goes by 52 times a day and within the traffic roar of I-80. Horrible locations for real estate. But the home’s condition trumps location.
An agent called a few days ago to ask why did you cancel the listing? She was gonna show it, and now the listing has been canceled. It was there yesterday, she said, and now it is gone. Does this mean I can’t show it, she asked.
Immediately I offered assurance she could show the home. Just put the property address into MLS and you will find the listing, I suggested. I did not really cancel the listing. Felt no need to go into the long explanation of how to reset the days on market, which is exactly what I had done.
Do you wonder if you deserve your own representation and where you can find listing specialists in Sacramento? Most agents who solely represent sellers are always ready to talk about selling a home, providing you can find such an agent. There are not very many listing specialists in Sacramento. For example, I can count the number on one hand, and I’m not so sure about the other four. I can only vouch for myself.
Most agents, if you don’t already know, try to work with both sellers and buyers. They probably don’t attract enough business to specialize. Some of those agents might call themselves listing specialists but they are not, not truly. I know this to be a fact because my outlook and business focus is so completely different from agents who represent both types, sellers and buyers, and even those who only represent buyers.