why brand new listings attract
Agents in Sacramento tend to ask a lot of questions about why I reset the days on market for my listings. My listings confuse them. But that’s because it can be complicated to ensure the seller receives the highest price, and I do whatever it takes to make it happen. I realize it looks screwy to them, but Sacramento agents are not my target. My target is homebuyers who receive listings from MLS.
Homebuyers put a lot of credence into how long a property has been for sale. Much more than that aspect probably deserves, but they don’t know how else to analyze a listing. The perception homebuyers latch onto is a home must be worth less if it’s been on the market for a while. Sometimes it is true and sometimes it is not. It is not a true statement in all cases.