preparing for professional photography
Terrific Tuesday in Sacramento real estate can mean many things to many people. We closed an escrow on Boathouse in Natomas. Today on terrific Tuesday, the funds wire into our seller’s account. Also, the buyer’s agent and I both get paid today. So far, so good, lots of positive things are happening. Also, today sent out a multiple counter offer for another listing in Natomas. It is due back by the end of the day today. This seller is going to be very excited to get into a purchase contract. It is turning out to be a terrific Tuesday, but wait there is more.
My wish for all sellers is for them to properly prepare a Sacramento home for professional photography. Unfortunately, it’s not the way every Sacramento Realtor operates. You’ve still got the agents who don’t feel their low-end clients deserve professional photos. Or, worse, they think they are saving money by walking around the house shooting vertical photos with a cellphone, of all things. I’m not sure where the cut-off price point is with some agents. Probably under $500,000, would be my guess, or thereabouts. They just think anybody selling a regular home that is not a luxury home, well, it’s just not worth it for the agent to pay for professional photos.
I often wonder how their clients feel about that. They probably look at the agent’s website and see how some of the other homes looks spectacular while their home looks drab and dull. Oh, who am I kidding? Those clients don’t look at their agents websites or there would be some agents waking up to a rock thrown through their plate-glass window. If clients don’t demand equality and professional service, they probably won’t get it.
My belief is every client, I don’t care if it’s bare piece of land, deserves professional photos. I try to brief my clients before I arrive at their home with my photographer. Yes, even after all my decades in real estate, I still try to attend every photo shoot if I can. It’s not that I don’t trust my photographer, it’s that I am there to help the photographer move around stuff that sellers leave in peculiar places. They don’t see it because they’re too close to the subject at hand.
Here is what I tell my sellers prior to the photographer arriving and how to prepare a Sacramento home for professional photography: