Rancho Cordova Realtor
Terrific Tuesday in Sacramento real estate can mean many things to many people. We closed an escrow on Boathouse in Natomas. Today on terrific Tuesday, the funds wire into our seller’s account. Also, the buyer’s agent and I both get paid today. So far, so good, lots of positive things are happening. Also, today sent out a multiple counter offer for another listing in Natomas. It is due back by the end of the day today. This seller is going to be very excited to get into a purchase contract. It is turning out to be a terrific Tuesday, but wait there is more.
Sneak peek of this Rancho Cordova home rehab in progress was surprising. The owner told me she had updated the entire house both interior and exterior except for the slab, the electrical and the plumbing inside the walls. This photo above shows the kitchen with upgraded shaker cream colored cabinets. A glass tile backsplash, with upgraded counter slabs and black appliances.
This feels like a modern but functional kitchen. A popular five burner gas stove to cook with, dishwasher and microwave, completes the appliance package. Do not miss the double stainless sinks under the kitchen window which looks onto the large backyard.
Big surprise yesterday when we received 5 top awards from Homelight for 2018. Pictured here is Amy McMullan with Elizabeth Weintraub, and we sure miss Amy (who has since moved to Los Angeles). Homelight is a website company that refers sellers and buyers to agents in Sacramento, and they work only with top producers.
All agents are not the same. Clients are wising up to the fact that 90% of agents sell only 2 or 3 homes a year. Not us, of course.
Further, in the digital age, many websites compete for eyeballs on the internet, and those with the best SEO are winning. The Elizabeth Weintraub Team prefers to align ourselves with winners, so we stick with the companies our clients like. However, we were not expecting to win 5 top awards from Homelight. One is plenty, actually.
One of the craziest lessons passed down to me from the guy who trained me in real estate, in the 1970s when I was first licensed to sell real estate, involves Realtor magic and getting pulled over by the police. Now, I have to admit, I did not believe Realtor magic when it was first presented to me because it sounded too far fetched. I also wasn’t sure that the agent who relayed this principle wasn’t joking around, but he swore by it. He said that holding a real estate license gives an agent permission to overlook the rules of the road. Traffic violations don’t apply to us. It’s Realtor magic.
I saw him apply this principle in action one day. We were driving together to view a property, before the days of GPS. The only instrument we could use to find our way was to carry a Thomas Guide under our car seat, and those books weren’t always up to date. Especially concerning new subdivisions. Which means we often got lost. And that particular day, we were lost. Albert, who also had the distinction of being one of my many husbands, made a U-turn right in the middle of crossing the railroad tracks.
Soon as we spun around, a police appeared out of nowhere. Albert rolled down the window and said, “Officer, I am a real estate agent, and I am lost. I did not mean to make a U-Turn and I will never do it again.” And the officer gave him a brief lecture and let us go. Albert smirked: See, I told you, we are immune. Realtor magic protects us. Albert is not around anymore. He died a few years ago.
I thought of this yesterday as I was driving through Rancho Cordova to visit a a seller. She’s moving to Las Vegas shortly and needs to paint a few brightly colored bedrooms before we can put her home on the market. Her street came up abruptly, faster than I had expected. I began to turn the wheel with my left hand. With clipboard in my right hand, I glanced down at the house number. When I looked up again, oh, my gosh.
Whoa! There was a police car approaching, right in my lane! What the heck. On a quiet residential street. Oh, no, wait, this wasn’t my lane, it was his lane, and I was on the wrong side of the street because I had turned too wide. Oopsies. Oh, well. At least I avoided hitting the police car. You know, it’s not so much what you do wrong but how it doesn’t go as wrongly as it could, particularly if you sidestep disaster, and everything is OK, right?
Why didn’t people paint house numbers on the curbs on this street? I glanced in my rear view mirror and sure enough, the police car had turned around and the lights were flashing. Back in the 1970s, I might have been concerned about being pulled over, but now ha. I am old and, let’s not forget, a Sacramento Realtor! As such, I am protected from getting tickets. It’s that Realtor magic.
Oh, hello Officer! I smile brightly. He was pretty gruff. License, proof of insurance and registration, please. I handed over two of those documents. Surely he was not about to demand I dig up my registration card, and I was right, he didn’t. He studied the documents, looked at me, back at the documents. He seemed rather angry. You made me slam on my brakes, he raised his voice. I did no such thing. If he slammed on his brakes it’s because he probably wasn’t watching the road. Maybe he was playing with his police radio. Did I slam on my brakes? No.
At that point, I suppose he lectured me about traffic safety or maybe he was talking about something else, I don’t know, I wasn’t really paying attention. I’m like that Labrador cartoon about the dog getting scolded by his owner, and all the dog hears is blah, blah, blah. The cop wasn’t about to haul an old woman from Land Park off to jail.
“I’m a Realtor, Officer,” I offered, “I’m sorry, I was looking at house numbers. I’ll never do this again.” Hey, I’m an old person. I look like a Realtor. I’m driving a new foreign car. My iPad is on the seat with my Google map print out.
He didn’t write me a ticket. He let me go. And there, once more, is the proof of the Realtor magic when getting pulled over by a police officer. I sensed Albert rolling over in his grave with a thumbs up.
When I first inspected the home in Rancho Cordova that I was about to list, I instinctively knew I could make this the type of home that would fall into multiple-offer territory. That’s what 40-plus years in the real estate business and thousands of transactions gives you. You can explain this to sellers, but they don’t always believe you because how could this Sacramento Realtor standing in their living room be able to accurately predict how fast the home will sell and to what kind of buyer? Experience matters.
To attract multiple offers, I tend to shun bluntness because some buyers won’t make an offer if they know it will be a battle, and we generally want every interested buyer to make an offer. I don’t often advertise the fact in MLS, as general practice. Yet, I do network with agents. One of my very favorite real estate agents called when this home hit the market. She was working with a buyer and hoped to submit an offer; reiterated over and over how this home in Rancho Cordova was perfect for her buyer.
Well, it didn’t happen. My friend didn’t show the home in Rancho Cordova. During the dozen or so offers we received, my friend called to say her buyer had jumped ship. Simply abandoned her out of the blue. The buyer instead selected an agent from the Bay Area. Since the buyer was no longer working with my friend, my friend told me all about the buyer, her hopes, dreams, desires, and I now possessed an extremely accurate profile of this particular buyer. Information I could use during multiple offers.
It’s a small world in Sacramento real estate.
I advised my seller to counter only two offers. The rest were not even close to the sales price this home sold for, which was 10% over list price. How can you work in real estate in Sacramento and not know this is a seller’s market? This market reminds me of fishing for mackerel in Maine. You dangle your dropper lines with a bunch of mackerel flies over the edge of the boat, like this home in Rancho Cordova, and a half dozen mackerel will jump on the hooks. We pushed that buyer to increase her offer, to bridge an appraisal, to buy the home in its AS IS condition and to make the offer contingent on finding a replacement home.
It was open season. My fiduciary is to the seller.
As a result, the sellers bought a new home and closed concurrently with the sale of their home in Rancho Cordova. The buyer even gave these sweet people a few days to move. I had helped my sellers to make a few minor repairs and to employ my home staging tips prior to going on the market. They were amazed with the fabulous results. Even though there were outstanding repairs, our strategy came from a position of strength and experience. Because experience matters in your listing agent.
If you’d like to sell a home in Rancho Cordova or anywhere in Sacramento Valley, call Elizabeth Weintraub at 916.233.6759. You can also search for Rancho Cordova homes.