Home Selling Sacramento

Selling a House Three Times to Get Paid Once

Undoubtedly, when I am selling a house 3 times to get paid once, I am doing it solely for the benefit of the seller. Other agents seem to intensely dislike that kind of attitude. They are used to listings agents who rollover and do whatever it takes to close a transaction. It confuses them when they discover that I am not one of those agents who will rollover.

For starters, I care deeply about my fiduciary relationship to the seller and doing what is best for the seller. How do I do that? Well, here’s a hint for ya, I don’t count my chickens before they hatch because even if they never hatch, I don’t care. I care solely about making my sellers happy. It’s a recipe, albeit a weird one for many, but it’s a successful recipe for me. I don’t really know how to better explain it than if you take yourself out of the equation and try to do only what is best for a seller (I know, strange concept), as an agent you will win in the end. And so does the seller. I won’t go so far as to say win-win because that’s not really a concept I subscribe to, and I used to be married to the guy who coined that phrase. In real estate, generally one side, seller or buyer, fares better than the other. That’s the reality. read more

No Big Rush to List a Home in Land Park

List a home in land park

The year of 2019 is starting out very busy. I thought this weekend would be fairly quiet, but I guess as people sat around watching football or perhaps recovering from New Year’s Eve activities, they started to think about buying and selling real estate in Sacramento. That’s because I received a ton of phone calls: Should we list a home in Land Park now? Can I afford to buy a home before interest rates rise? When is a good time to put homes in Land Park on the market? Should I fix up my home or sell as is? read more

Use Neutral Colors When Home Selling in Sacramento

A reader from The Balance homebuying website wrote yesterday.She was clear that she had written to me previously and seemed a bit perplexed that I had not yet answered her inquiry, which I had not received. She had a “very important question.” She and her husband had been engaged in “repeated discussions” regarding the color of the walls for their mother’s home. They were preparing the home for sale and could not agree on which colors constitute neutral colors when home selling. She did not understand the word “neutral.” read more

A Sacramento Seller’s Last Steps to Close Escrow

sacramento sellers last steps to close escrowWhen Sacramento sellers ask me about the last steps to close escrow, it’s handy to have content available I can forward. Instead,  I tend to prepare and address based on each individual situation. But like I tell my team members, any question a client could possibly ask is probably answered by me online either at The Balance homebuying or on my website. Just put my name and the question into Google, and you’ll find an article. Pretty much guaranteed.

What other Sacramento Realtor do you know who can say that? Rather than reinvent the wheel each time, it’s easier to just forward a link to my client. Because when you do the same thing over and over, that is a clue you should develop a system for handling that sort of task. For me, I am creating new content right now to describe a Sacramento seller’s last steps to close escrow. read more

Seller Says I Won’t Sign a Counter Offer

How often have I heard an agent lament that her seller says I won’t sign a counter offer? How many times? I will tell you. So many times, I can pretty much predict it.  This happens to me personally as a listing agent quite a bit as well. The seller says I won’t sign a counter offer because he or she is emotionally upset with the offer or terms of the purchase offer. So angry, as a matter of fact, that the seller does not want to give the buyer the pleasure of a professional reply. read more

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