When these sellers called to ask whether I would prepare a Carmichael Realtors CMA of their home, they were very upfront that they were interviewing other agents. They asked me if I knew one of the agents, said they see this agent’s signs up and down the road, but I didn’t. All together, I figure they talked with at least 3 other area specialists who primarily sell only in Carmichael. I sell a lot of homes in Carmichael, but I don’t focus all of my energies in Carmichael. I sell in a four-county area, which means I have to carefully scrutinize each aspect of every single sale to stay right on the mark.
Selling a home without an appraisal in Sacramento is not that difficult to do if you identify which homes might qualify for this set of circumstances. You may ask how do you do that? Well, for starters, you hire an experienced Sacramento Realtor who knows how to spot these types of homes. I remember a while back when I shared with a reporter from the Washington Post how I sold a home in Elk Grove without an appraisal and pulled underwater sellers out from under the house by selling over appraised value. I saved them from a short sale.
Because I list and sell so many homes in the Elk Grove area, I get a lot of calls from appraisers asking about home pricing strategies and what happened during our offer negotiations. It’s a good thing I am organized. I keep all of my offers and notes on each in a separate spreadsheet just for reference. There is no way I can pull this stuff out of my memory. I’m lucky if I can recall the name of the street. The calls from appraisers generally center on how to substantiate the sales value without enough comps.
In my real estate practice of Sacramento home sales, I draw upon my 40-some years in the business when I advise my clients. Experience pays off. My sellers know I will share all aspects of the home sales process with them, and not just say what they want to hear. Of course, every seller loves to listen to praise, they want to hear their home is beautiful, but they absolutely need to know the downside, too.
I’ve heard of some Realtors who spend a lot of time criticizing a home, and what that kind of approach accomplishes, even if the criticism is deserving and true, is cause the seller’s heart to slip into her stomach. Often, sellers are suspicious of agents anyway. They know there are agents they can’t trust — just like there are people in all walks of every profession who are untrustworthy. But they especially mistrust the motives of an agent who can find nothing but bad things to say about their home.
Having just sold a home on 5 acres in Auburn when I work primarily down the hill in Sacramento was no easy feat but thank goodness the sellers hired this Sacramento Realtor. Now, I know what some of you are probably thinking, so I’ll bring up the White Elephant in the room right away. I am not a specialist for Auburn real estate, but I have sold many homes in Placer County and I’ve done a fabulous job for my sellers. I get 5 star reviews. My position is if a seller has to choose between a Realtor like me with 40 years of experience or a newbie neighborhood agent who attended school in the area, has family in Auburn and knows everybody in town, the sellers are still much better off with an experienced Realtor from the big city. And Sacramento is about as big as we get around here.